Our SEO team at Performance Driven Marketing has helped multiple companies grow their business. Our services help companies of all sizes to reach new customers, increase sales, and become higher ranked on Google. Sometimes it can be helpful for potential clients to see how we have helped other companies grow. This blog will discuss one of our clients that has grown because of our SEO services.
Elevate Wellness Chiropractic
One of these clients is Elevate Wellness Chiropractic. Elevate Wellness works to help patients who are experiencing different kinds of pain find relief without medication or undergoing surgery. Elevate offers spinal decompression, chiropractic for sports injuries, chiropractic for headaches, and chiropractic after auto accidents.
Owner Casey Simmonds experienced the help of a professional chiropractor after a high school sports injury. He wanted to help athletes and others with spinal alignment and faster healing times.
Elevate Wellness worked with other SEO companies to help build their client base, but the results were less than appealing. Now working with PDM, Elevate continues to grow and help customers across Utah. In this blog, we will discuss some of our SEO techniques that helped Elevate Wellness.
Blog And Content Marketing
Content is key when it comes to getting your business’s name out there. Online content is what people refer to when they have questions. Having quality content will help you build trust with your clients and get you noticed by new customers.
SEO content should include a few things in order to be successful. Blogs can help answer questions your clients may have and get them to trust you. Your blogs should have keywords that are commonly searched in your industry.
Content on your website should also be well-researched and include headings that break down the content into easily digestible sections. Your website content should also contain keywords that new clients will search for. When a future client searches for your keyword, Google will lead them to your website.
Utilizing Google Analytics
Google Analytics is a collection of tools and insight measurements that can show you how your web pages are performing. One way you can utilize Google Analytics is to get a clearer understanding of client behavior. For example, Google can show you what web pages clients are visiting the most. It can also tell you how long they stay there. This can be a chance for you to include a popup chatbot after they have spent so long on a page or see what webpages you may want to better optimize for SEO.
Google Analytics can show demographic information and device type so that you can optimize your web pages for mobile devices and desktops. You can also see if your web visitors are coming from out of state or local to you. Knowing this can help you better list your address or service area so local customers are more likely to come across your site.
On-Page SEO
Although you have probably heard of SEO, what does that look like when it comes to a web page or a blog post? On-page SEO requires a few things for a page or blog to be successful,
- Mixed media like images and videos
- Short paragraphs
- Subheadings
- Headline or title with your keyword
- A meta description
- Hyperlinks to other pages (internal and external)
Getting Results For Clients Like Elevate Wellness
Performance Driven Marketing Idaho meets with clients monthly to discuss how our services are benefiting you. Our SEO services track your ROI, your website traffic, and your ad reach. This helps clients have a clear picture of what our company can do for them and that their monthly spending is worth it.
Elevate Wellness wanted to grow the number of clients they were getting each month and PDM helped them to increase their new client bookings while also helping them retain current customers.
Our marketing team identifies weaknesses in your website and changes it into a strength. Keep your website modern, efficient, and optimized when working with our skilled marketing team at PDM Idaho.